Pasta is a popular Italian dish prepared primarily from unleavened durum wheat dough and eggs or water, which is stamped or extruded into a variety of shapes and then cooked in boiling water. Pasta is a great foundation for a filling, nutritious, and healthful meal. Pasta goes well with fish, lean meats and poultry, rich tomato sauce, beans and vegetables, and cheese, among other foods. The growing popularity of pasta around the world is projected to fuel the global market.
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According to NIIR PROJECT CONSULTANCY SERVICES (NPCS) the primary factors catalysing the growth of the pasta market in India include rising urbanization, changing lifestyles and surging demand for ready-to-eat products.
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Benefits of eating pasta:
· Sustained Energy – Pasta is high in complex carbs, which release energy slowly and steadily over time. It is necessary for the muscles and the brain to function properly.
· Low Sodium and Cholesterol Free – Pasta is low in cholesterol and sodium, making it an excellent choice for those who are controlling their cholesterol levels.
· Folic Acid – For women of childbearing age, folic acid fortified pasta is crucial. A serving of dry pasta contains about 100 micrograms of folic acid, or about 25% of the daily required amount.
· Balanced Diet - Pasta is regarded to be a part of a well-balanced diet. The growing popularity of wellness and healthy pasta is projected to benefit the worldwide pasta market. This sort of pasta comes in gluten-free, low-carbohydrate, and high-fibre varieties.
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Global Pasta Industry Trends:
Pastas have been famous all over the world because they are a simple dish that can be cooked with little effort. This, together with their longer shelf life, has fuelled the market's expansion thus far.
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Consumers are migrating towards easy-to-cook food items that need less cooking time and expertise as a result of increased urbanisation, hectic lifestyles, and western influences. Pasta consumption is increasing, particularly for vermicelli, fusilli, and macaroni, because it is a convenient and healthy food product.
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Global Pasta Market: Overview
Pasta is typically formed from an unleavened dough of durum wheat flour mixed with eggs or water and sold in a variety of shapes. Spaghetti, macaroni, and noodles are the three types of pasta available on the global market. It can also be divided into two types of pasta: fresh and dried. While the former is created from a simple egg and flour dough, the latter is generally formed with finely ground semolina flour and water. Fresh pasta has a shorter shelf life than dried pasta and is therefore more expensive. Dried pasta accounts for the lion's share of the worldwide pasta market in terms of sales. In the following years, the worldwide pasta market is predicted to develop at a moderate rate.
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Key Strategies:
The high nutritional quotient of pastas, as well as reliable distribution channels such as supermarkets, hypermarkets, and department stores, are factors that are propelling the industry forward. To boost profits even further, clever manufacturers are adding value to their pasta by including more fibre, less carbohydrate, gluten-free, and fortified options.
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Some of the big-name corporations have gone so far as to say that they will only use natural additives in their products. In the coming years, the recent trend of producing healthier versions of pasta is likely to significantly improve growth. Aside from that, a number of regional and worldwide producers are launching a wide range of pasta in emerging and potential markets to meet changing consumer tastes and preferences.
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Global market:
In 2020, the global pasta market will be worth US$ 21.8 billion. The following are a few of India's major players: Weikfield Foods Pvt. Ltd. is a company based in India. Venkatramana Food Specialties Ltd is a company that specialises in food. Nestle India Ltd. is a company based in India. Fieldfresh Foods Pvt. Ltd. M T R Foods Pvt. Ltd.
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Conclusion:
In the industrial world, NIIR PROJECT CONSULTANCY SERVICES (NPCS) is a trusted name for providing integrated technical consultancy services. Engineers, planners, specialists, financial experts, economic analysts, and design professionals with vast experience in linked industries make up the NPCS team. For further information, please contact us.
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