POTATO PROCESSING INDUSTRY:

The potato processing industry is a booming which is undergoing a progression period due to the growing global demands for vegetarian food products, a growth of HoReCa sector, hotel dining, a growth of processed food industry, and consumer demand for higher quality and sustainability. The processed food industries market is valued at more than the US $2.2 trillion dollars globally and consist of more 420,000 businesses.

Fresh potatoes are boiled, fried or baked and used in a flabbergasting range of recipes like potato pancakes, potato dumplings, mashed potatoes, twice-baked potatoes, potato soup, and many more recipes. But global consumption of potato as food is shifting from fresh potatoes to processed food products. Food processing is done to enhance the taste, flavor and shelf life of the potato. One of the leading items in processed potato segment is frozen potatoes, which includes French fries served in most of the quick service restaurants (QSRs) worldwide. Another processed product, the potato crisp is considered as a leader of snack foods in the developed countries. Potato flour is utilized in the food industry to bind meat mixes and thicken gravies and soups. In some countries, starch of potatoes is converted into fermentable sugars which are utilized in alcoholic beverages, for instance, vodka.

POTATO BASED PRODUCTS:

• Potato Chips & Wafers
• Potato Granules
• Potato Wine
• Alcohol
• Vodka
• Sticks
• Instant Mashed Potatoes
• French Fries
• Potato Specialties
• Dehydrated, Frozen Potato
• Potato Starch
• Potato Powder
• Flakes & Pellets
• Liquid Glucose 

INDIA POTATO PROCESSING MARKET:

The Indian Economy is primary agro based as over 58% of Indian population is directly involved in the occupations related to agriculture which is the main source of livelihood. The country is the leading or the second largest producer of many Fruits & Vegetables in the world. When it comes to Potato, India is the second largest producer with estimated production of 52 million tons. The potato processing industry is expanding fast: The sector developing most rapidly is the snack foods sector, including potato chips. Market leader is Frito-lay with a 45 % market share. Haldiram’s has a 27% market share. The market is far from stable: recently ITC, an IT/cigarette company making huge inroad in the CPG market, has managed to get a market share of 11% with its potato chip “Bingo” in just 6 month. Also a dairy manufacturer (Amul) just announced to move into the snack market. Key weapon in this war for the Indian snack market are the Indian flavours. The development of the snack market has also created a growing demand for dehydrated potato products, used as raw material for snacks.

Cooked Potato By-Products

• Potato steam peel/liquid potato feed
• Boiled potato peels
• Potato slices
• Potato flakes
• Potato crisps and French fries
• Potato pulp/potato pulp and solubles
• Potato hash, ensiled.

GLOBAL MARKET OUTLOOK:

Global Potato Processing Market growing at a CAGR of 5.3%. The market is segmented on the basis of sales channel, which includes direct and indirect sales channel. The indirect sales channel is further sub segmented into food services, modern trade, specialty stores, convenient stores, departmental stores and other retail formats. Food services are expected to dominate the segment due to growing number of quick service restaurants and international hotels. Growing number of food delivery services and increase in working population in the urban region is anticipated to bolster the demand for processed potato in the food service segment. Modern trade and other retail formats provides with easy access to the frozen products that help for the growth of the potato processing market.

TOP PLAYERS WORLDWIDE:

• R. Simplot Company
• Burts Potato Chips Ltd
• AGRANA Beteiligungs-AG
• ITC
• The Kraft Heinz Company
• McCain Foods Limited
• Lamb Weston Holdings
• Haldiram
• Balaji Wafers
• Merino Industries
• Agristo NV
• Pepsico