Tomato Paste Packaging Industry. Profitable Business Opportunities in Packaged Tomato Paste. Packaging of Tomato Paste
Tomato is one of the most important food crops in India. It grows in almost every state of the country. Some of the major producing states are Bihar, Karnataka, Uttar Pradesh, Orissa, Andhra Pradesh, Maharashtra, Madhya Pradesh and West Bengal. Tomato is a rich source of vitamins A, C, potassium, minerals, and fibers. Tomatoes are used in the preparation of soup, salad, pickles, ketchup, puree, sauces and also consumed as a vegetable in many other ways.
Tomato paste is a concentrated long shelf life product used as an important food ingredient worldwide. Tomato paste is prepared by removing skin, pulp of tomatoes to create tomato juice which is then concentrated generally by evaporation method in order to obtain a thick paste.
Increasing demand for organic tomato paste is expected to drive the global market revenues of tomatoes in the coming years. The global tomato paste market is segmented into, product type, packaging type, area of application, sales channels and by region. By packaging-type the global tomato paste market is segmented into, cans, carton packaging, bottles and pouches. Cans are the preferred packaging solution for tomato paste due to its convenient packing and to an increase in its shelf life.
Tomato paste market is expected to witness significant market growth during the forecast period owing to its widespread application in food industry.
Tomato Processing Market:
Advantages of Tomato Processing
· Protection against spoilage
· Long shelf life
· Add value
· Availability
· Easy transportation
· Profitability
· Lower of season cost
· Easy to store
· Convenience
· Safety
The global tomato processing market has experienced a healthy growth over the past several years. This can be accredited to the changing lifestyle and increasing spending power of the consumers coupled with the innovative product packaging. The growing preference for fast food, especially by the young generation, has resulted in the increasing demand for processed tomato products such as ketchup and sauces. This is further expected to spur the growth of the tomato processing market across the globe.
The global tomato processing market reached a volume of around 34 Million Tons in 2016. A number of factors are currently driving the growth of this market. These include changing food habits, rising incomes, urbanisation, emerging markets, growing consumption of fast foods especially by youngsters, etc.
On the basis of product type, the market is segmented into sauces, pastes, canned tomatoes, ketchups and juices. Currently, sauces account for nearly a third of the total processed tomato consumption, representing the most popular product type.
Due to increasing standards of living in the cities and the rapid urbanization in the rural areas, the demand for ready-to-eat items is also growing. Additionally, the changing food habits including the growing fast food industry has created a boost in the demand for processed tomato items.
Another aspect is modern packaging technology. Basically, the Multi-layer- Flexible plastic packaging, Tetrapack, and Brick packing have a tremendous impact on the growth of the processed tomato market. This type packaging allows distributing tomato products to wide, distant and remote areas. In addition, it allows storing the products at room temperature for a period of more than 4 months.
Packaging of Tomato Paste
The packaging and storage of tomato paste must not only function to contain the produce but more importantly to serve as an effective handling unit and protect the product from mechanical and other causes of damage. Other functions of the packaging container are to identify its contents and promote their sale. Different containers and packaging materials are used in handling and transportation of tomato paste. Today, consumers are facing new socio-economic challenges and food-related factors, which tend to favor service quality; thus, packaging plays an important role in bringing tomato products to the ultimate user. New packaging systems and materials and environmental concerns are some innovations in the packaging sector of tomato paste. These innovations must provide greater convenience to consumers and extend the shelf-life of tomato paste.
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